Features
- Connected Home by Design
- Forget what anyone says, size definitely does matter, and most of us only have average—capes, colonials, ranches, contemporaries. But whatever the style, home technology need not—and should not—be exclusive to luxury homes and designer rooms. The connected Home By Design showcase home will give you ideas on how to market and install home tech affordable to the common man.
Departments
- The Smart Tech House
- Homeowners are in-creasingly aware of, and interested in, the many benefits that home technology can offer them. But many homebuilders still need to get past wrong preconceptions about home technology, access the latest information on what's hot and why, and get advice on how these products can be successfully marketed and sold.
- Getting Found on the Web
- Not all homebuilders build the same homes, serve the same homebuyers, or market the same home tech offerings. Here's some Web site help to get you found by consumers, increase your sales, stay competitive, promote your available options, and maximize the return on your investment.
- Net Assets
- Internet leads are more plentiful than ever. With heavy physical traffic and limited time, to have an effective Internet marketing strategy you need a process that handles every lead as if it were a hot lead. That is where an online sales counselor program can help.
- Packaging Home Technology
- Homebuilders, and home technology, are falling victim to the same Catch-2 that befalls most technologies when they are still new. Too few homebuilders push home technology options because they don't know enough about the products. To help overcome that trap, a custom builder offers his perspective on home tech that is simple, manageable, and appealing.
- 13 Successful Secrets of the Top Tech Builders
- As 2004 opens, builders nationwide are formulating their technology plans for their new homes But some leading builders already have several years of tech experience under their belts. These 13 secrets, offered by builders to TecHome Builder over the past two years, might help you make the most of your tech plans in 2004.
- Marketing Home Tech
- There are certain products and services that are easy to promote. Home technology is not one of those services that easily resonate with the consumer, but you can market it successfully. There are a few key factors to consider as you take home tech to the new homeowner.
- The tecHOMExpo Events
- The complete schedule of keynotes, breakout sessions and panel discussions at the tecHOMExpo, part of the 2004 International Builders' Show in Las Vegas, along with the complete guide to exhibitors and map of the show floor.
- Products & Services
- Samsung Electronics; Parasound Products; BRK Electronics; Xactimate; Aareas Interactive; Aqua-Air Wet/Dry; Lutron Electronics; TheaterWall; Theatre Design Assoc.; Nelson Design Group; Pioneer; OnQ Technologies; HomeOwner HomeWork; retracks; Tyco Electronics; Lutron Electronics; Timberline Software; Be Home Wise; HomeSphere Automation; Leviton; Centralite Systems; Denon Electronics; MetaBuilder Corp.; M&S Systems; Panasonic
- Marketing Demystified
- When it comes to technology, the greatest challenge is always managing expectations. That is as true for home technology products and services as it is for business applications development. That is why TecHome Builder has focused this entire issue on previewing the tecHOMExpo, expanding on show themes in our columns and feature articles, and offering advice to help you make home tech a part of every project, not reserved for the select few.
- The Home Tech Leaders
- With the increase in homebuilding starts and remodeling projects, its harder than ever to distinguish yourself. But several companies are clearly ahead of the pack when it comes to technology products for homebuilders and home technologies for their customers. The annual Innovative Housing Technology Awards honor the best providers of technology for home building and of home technology products and services.
- 13 Successful Secrets of the Top Tech Builders
- As 2004 opens, builders nationwide are formulating their technology plans for their new homes But some leading builders already have several years of tech experience under their belts. These 13 secrets, offered by builders to TecHome Builder over the past two years, might help you make the most of your tech plans in 2004.
- The Advanced Tract Home
- The NextGen Home combines cutting-edge technology with basic affordability.